Web Design

UX/UI

Content Strategy

Admit AI - Website

A product marketing website for Admit, redesigned to reflect an evolving platform and more clearly communicate its value to students, schools, and programs.

CLIENT

Nile Studio

YEAR

August 2025

TIMELINE

3 Weeks

“Zuriel brought clarity to a complex process, translating our vision into a beautiful experience that helps people understand our work and connect with our product. After launch, we secured our first customer, attracted new talent, and laid a strong foundation for growth.”

Akeem Allen

Nile Studio, Founder

CHALLENGE

CHALLENGE

As Admit grew, its product had evolved beyond the story its website was telling. New features and audiences made the platform more capable, but also harder to explain clearly to students and the organizations supporting them.

OBJECTIVES

OBJECTIVES

Redesign the website to:

  • Create clear paths for students and organizations

  • Simplify how Admit’s connected platform is explained

  • Show how core features support the student journey

  • Turn product capabilities into clear, audience-focused messaging

IMPACT

IMPACT

The redesign gave Admit a clearer, more current representation of its product and strengthened the team’s confidence in using the website to communicate its value to partners, programs, and prospective users.